The vision
Built a version the team could believe in
Long term, I wanted inventory to basically run itself, with our AI assistant JAX acting as an inventory agent: watching stock, surfacing insight, suggesting the next move.
Big visions die in slide decks. So instead of writing one, I coded working AI prototypes the team could click. That became our north star.

Bring clean data in
Guided setup captures what a business sells and connects its sales channels from day one.

Count stock in real time
AR and voice controls make stocktakes faster and more accurate. A live inventory view without the slow manual count.
The digital twin
We weren't shipping blind. I built a live commerce dashboard as a digital twin, testing the vision against real workflows.
Delivery
Each phase earns the next
The north star was set. The rest was delivery: shipping small slices in the right order, starting where structured data starts.
Quick wins that structure inventory data and connect Xero to sales channels.
